Showing posts with label Elizabeth Arden. Show all posts
Showing posts with label Elizabeth Arden. Show all posts

Wednesday, September 30, 2009

Elizabeth Arden Blue Grass


Taking advantage of every day this week, I stopped by one of my favorite haunts and picked up a bottle of Elizabeth Arden's famous and much maligned perfume Blue Grass. Created sometimes around 1934 or 1936, the perfumer is George Fuchs (of Fragonard). Blue Grass was created in order to celebrate the scent of the grassy pasture fields where Arden bred her famous Thoroughbreds. To backtrack only a bit, Florence Graham (EA's given name) is somewhat a woman after my own heart. Short of stature- barely 5 feet tall, and fond of pink in her real life unlike the more famous red she used so prominently in her salons, she sought always to appear as youthful as possible, eschewing gray hair for a reliable honey blonde and dressing in sometimes outrageously girlish get-ups whenever she could construct an excuse to do so. I find it especially endearing that she insisted her beauty products be lavished on her horses.


Needless to say EA fascinates me, especially in regards to her well known rivalry with another hero of mine, the incomparable Helena Rubinstein. But today I am interested only in setting the record straight on Blue Grass. The bottle I found is not a long lost vintage treasure- I have run across those, too, but for the most part, the vintage BG I've found hasn't aged well, unlike our dear EA... Most examples I've come across are compressed, sour and smell terribly off. The older powder and occasionally the scented bath gel versions I find seem to hold up much better. But this isn't a problem because contrary to other online commenters, I do not find the newer version of BG lacking at all. According to the bottle I have, it is made in France and bottled through EA London.


And how does it smell? Well to me, it has exactly the smell I would hope for- cool and green, sublimely subtle and finishing off with a powdery velvet-ness similar to the feel of horse nuzzling your palm. To analyze it more in depth, I will say the lavender and jasmine are especially prominent on it's opening and these have been woven together in an herbal, juicy fruity and crisp green combination that seems to be so, so difficult to get just right in a perfume. I attribute it's true grassy character to a sweet (versus smokey) vetiver, backed up by a touch of cedar. The cooling powdery feel lingers throughout, I believe because the lavender matches perfectly to the vetiver and cedar, although none of these notes is allowed to come out too fully. All of it is held in check by a judicious blend of florals, so that the aforementioned jasmine, along with lily of the valley, rose and carnation do not play heavy roles, either. There is a definite citrus open thanks to neroli, bergamot boosted by geranium, aldehydes and orange blossom. One source adds laurel to the list of notes and I'm included to agree to it, playing wonderfully well with the cool herbal notes of lavender and sweet grass.


This scent improves with time although I find it wearable from the first. While it is cleaner than many scents I love, to my nose it has nothing in common with the new breed of clean. Instead, I can see it as a child of the 70's fitting in with the other soft green scents that dominated during that time (and that seem now impossible). Many people are ansmotic to some smells, perhaps this somehow plays in reverse as well. Possibly I can smell something most people miss in this newer formulation, or I miss something they smell, because it still smells classically balanced and well made. Perhaps that is what leads me into an easy love of a scent that so many decry? There really isn't any telling, without doing a live in person group sniffathon, which given my geographic location and schedule, is unlikely to happen anytime soon. Actually, it matters not because I'm going to take it just as it comes and wear my Blue Grass with enthusiasm.

The Vintage Perfume Vault, where the scent of yesterday's vogue lives.

Sunday, February 15, 2009

Elizabeth Arden Cabriole Perfume

Along with Helena Rubenstein and Anne Klien, Elizabeth Arden completed the triumvirate of female pioneers who blazed their way to the top and become gaints in the field of American cosmetic companies in the twentieth century.

Elizabeth Arden was born Florence Nightingale Graham (1878-1966). Her most famous saying, "hold fast to youth and beauty" reflects an attitude widely held even today. Ironically her life story validates that from such vanity comes no good fruit. Her success was based on an intense desire to suceed and gain entrance into New York's high society. Elizabeth Arden Cosmetics thrived while Arden was alive but in the end she could not relinquish control to anyone and after her passing, the company was divided and carved into bits. The name survives today only as part of another large cosmetics conglomerate, FFI.

Thanks in no small part to Elizabeth Arden's efforts, the trend of respectable women using cosmetics caught on in America as it had in Europe. However the practice was limited almost exclusively to the larger cosmopolitan areas and cities. Wearing make-up and in particular changing ones hair color would not gain wide spread acceptance throughout interior and rural USA for decades. So it was not without resistence that she and her competitors fought to create strong, lasting brand names here. Fragrances continue to be an important part of EA brand; today we have Green Tea, 5th Avenue, Red Door and Sunflowers amoung the most profitable of Arden's scents.

Cabriole is a 1977 creation, so it is not part of the grand Elizabeth Arden perfume tradition to which Blue Grass (BG) belongs. BG is the only Arden perfume made prior to 1966 that I'm familar with; On Dit and Arden Rose are two others I'd love to find. The bottle you see in the photo above holds the original Cabriole Perfume; it was not called a perfume colonge as is the latter version which had a shorter white plastic cap top. Note the chrome top was actually taller than the bottle on this presentation (not shown in full).

Cabriole opens with a sharp fruit galbanum combination. Twisted up in the fruit is a strong, short lived acetone note. The first time I experienced this perfume the galbanum-acetone-fruit came across as a strong aspirin scent which segued into a spicy dark rose. Any sweetness has aged out of my sample. From another source I have the top notes listed as green galbanum, anise, apple, peach, and pineapple; the scent was classified as a floral jasmine. Pineapple, rasberry and anise could all be there, still its hard for me to say which fruits I smell. The spicy rose accord I still definitly smell, but the top and middle of the fragrance has thinned and compressed. The sharp green edge remains well into the dry down. Some perfume lovers report cedarwood in the base, but I smell sandalwood + tonka. Me (Frances Denny), Babe (Fabrege) and Candid (Avon) were other 1977 perfume releases.

I look forward to The Powder & the Glory (http://www.powderandglory.com/), a biopic movie slated for release in 2009 detailing the lives and life-long rivalry between Elizabeth Arden and Helena Rubenstein (today: L'Oreal)!